Attila vocalist Chris Fronzak is no stranger to the entrepreneurial world. Over the years, the musician has launched a wide array of business ventures, ranging from a tour van rental service and his own coffee brand (God Pods) to a “jaw-defining” chewing gum called Jawz and a highly publicized OnlyFans account. Now, Fronzak is turning his attention to the live music experience itself.
Over the weekend, Fronzak began promoting a new platform called Tour Soundtrack. This new service aims to monetize the music played over the venue’s P.A. system during set changes and before the show starts. Essentially, it allows artists to pay for their songs to be played at specific live events, targeting an audience that is already gathered to see similar bands.
According to the business’ website, toursoundtrack.com, the service offers several key benefits for artists looking to pay for exposure:
- Hyper-Targeted Reach: Your music is played directly to the exact audience you want to connect with — live at concerts where fans already love the genre.
- No Fluff, No Bots: Unlike playlisting scams or random ads, these are real people in real venues, paying to see bands in your lane.
- Built-In Credibility: If your song is played on a tour with artists fans already trust, your music gets an instant stamp of approval by association.
- Multi-Angle Promotion: Not only does your song play live, but it also lives on the Spotify playlist and is supported with signage, social posts, and digital tie-ins.
- Trackable ROI: You’ll see analytics on when/where your song is played, # of Shazams, clicks, and more.
Currently, the only tour available for purchase on the platform is Attila‘s upcoming run supporting Slaughter To Prevail and Whitechapel. The website estimates that approximately 61,146 concertgoers will hear the sponsored tracks during the tour, which runs from March 21 to April 22.
The tour kicks off in Nashville and loops through the West Coast before wrapping up in Minneapolis.
Slaughter To Prevail / Whitechapel / Attila Tour Dates:
- 03/21 – Nashville, TN @ The Pinnacle
- 03/22 – St. Louis, MO @ The Pageant
- 03/23 – Kansas City, MO @ The Midland Theatre
- 03/25 – Denver, CO @ The Fillmore Auditorium
- 03/27 – Salt Lake City, UT @ The Complex
- 03/28 – Boise, ID @ Revolution Concert House
- 03/29 – Seattle, WA @ Paramount Theatre
- 04/01 – Sacramento, CA @ Channel 24
- 04/02 – Los Angeles, CA @ Hollywood Palladium
- 04/04 – Las Vegas, NV @ Brooklyn Bowl
- 04/06 – Tulsa, OK @ Tulsa Theater
- 04/08 – Atlanta, GA @ The Coca Cola Roxy
- 04/10 – Philadelphia, PA @ Franklin Music Hall
- 04/11 – Silver Spring, MD @ The Fillmore
- 04/12 – Pittsburgh, PA @ Roxian Theatre
- 04/14 – New York, NY @ Hammerstein Ballroom
- 04/15 – Worcester, MA @ The Palladium
- 04/17 – Montreal, QC @ L’Olympia
- 04/18 – Toronto, ON @ HISTORY
- 04/20 – Chicago, IL @ Byline Bank Aragon Ballroom
- 04/21 – Des Moines, IA @ Vibrant Music Hall
- 04/22 – Minneapolis, MN @ MYTH LIVE
